MRSV*SPACE has practical applications for marketers, brands, and retailers.

We have identified several customer segments we can offer support to:

  • Retail Brands

  • Marketing / Advertising Agencies

  • Digital OOH Brokers

  • Media Buyers

Market Insights

$28.3 TRILLION(USD)

Worldwide Retail Market Size (2022)

Link to source

Market Insights

$618 BILLION(USD)

Worldwide Marketing/Advertising Market Size (2022)

Link to source

Challenges

Traditional retail experiences have been stagnate

  • Not inviting or engaging

  • Uses static content

  • Lacks user experience design

  • Lacks brand value

  • Is generally forgettable

Solutions

Enable tech to enhance connections and excite everyone

  • Immersive experiences

  • Captivating dynamic content and environments

  • Inviting and interactive

  • Boost brand value

  • Very memorable customer experience

Use Case

We explore how MRSV*SPACE can elevate the retail experience

Elevating Retail

Patagonia, a leading outdoor brand, could innovatively utilize MRSV*SPACE to transform the retail experience, targeting adventure seekers. Rather than merely selling outdoor wear, the focus is on selling the allure of outdoor adventures.

MRSV*SPACE could take over digital OOH displays, immersing passersby in digital versions of real places like the Scottish Highlands or the Andes Mountains. The interactive environments showcase diverse weather conditions and times of the day, with no specific product advertisements.

The Patagonia logo and a QR code invite potential customers to explore further, simplifying the approach to appeal to outdoor enthusiasts like Eric and Lisa.

The Patagonia enhances the experience at the nearest retail location by using digital walls to showcase various outdoor environments. The space is a virtual production set transporting customers to different destinations. This immersive approach enhances the perceived comfort and reliability of Patagonia clothing.

This innovative strategy elevates the retail experience and establishes Patagonia as a key player in crafting memorable adventures for outdoor enthusiasts.

Image of outdoor hiker
Fashion show runway using our digital platform
Immersive retail depiction
Retail display of camping gear and forest environment

MRSV*RETAIL

Frequently Asked Questions

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What is MRSV*RETAIL?

MRSV*RETAIL is a vertical of the MRSV*SPACE platform that offers immersive displays and environments designed to elevate the retail experience for brands and marketers.

How can retailers and marketers use MRSV*SPACE?

Connect our immersive experiences to any LED display or projection mapping system to takeover window displays, interior display fixtures, or digital OOH boards.

Create en engaging brand exploration in a brick and motar storefront, or deliver an engaging runway experience that feels more performative than usual.

The possibilities are nearly endless.

How does MRSV*SPACE cater to omnichannel retail strategies?

MRSV*SPACE supports omnichannel retail strategies by providing consistent and cohesive brand experiences across online and offline channels, driving customer engagement and conversion at every touchpoint.

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